COMMUNITY INITIATIVES
BRICKYARD 400 Weekend
The Community Celebration of the Brickyard 400 weekend engages race fans of all ages and encourages them to show off their racing passion at the place Where Racing Never Stops. IMS and the Indianapolis community have united to offer fans several opportunities to show their passion for the Indianapolis Motor Speedway and NASCAR this July!
WELCOMING DÉCOR
Speedway isn’t the only place buzzing with motorsports excitement! This July, cruise into Downtown Indianapolis to discover the renamed NASCAR driver street signs during the countdown to Brickyard Weekend. Use our map to track down your favorite driver’s sign, snap a cool photo, and tag @IMS when you post it on social media. Plus, keep your eyes peeled for awesome motorsports-themed artwork scattered throughout the city.
KID ZONE AREA - FAN MIDWAY
Head over to the IMS Kid Zone located inside the Fan Midway for fun and free activities and games for race fans under the age of 18. This is open Friday, July 25 through Sunday, July 27 during public gate hours.
HAULER PARADE
The NASCAR Hauler Parade is back just in time for Brickyard 400 weekend. Join the party on Main Street in Speedway Thursday, July 24 between 5-7 p.m. to see those iconic, colorful NASCAR Haulers roll in loud and proud. This is a free event packed with fun for the whole family! Plus, Main Street restaurants will be open and ready to fuel you with all your favorites. Don’t miss out on the roar and excitement as we bring in the fun for the Brickyard 400 presented by PPG – see you there!